Building trust in technology

Building trust in technology

Sep 6
Business and consumer trust is paramount to the further adoption of new technologies and Australia’s digital evolution. This forum considers how to build trust in the tech sector and why it’s important for investment flows, further developing new technology, future technology deployment and community buy in.
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The Hon. Victor Dominello MP, NSW Minister for Digital, Minister for Customer Service
Natasha Brack, Director and Group Head of Technology, Edelman
Gisele Kapterian, Senior Director - Public Sector Strategy, Salesforce
Lucinda Longcroft, Director, Government Affairs and Public Policy ANZ, Google

Event Overview

Despite a rapid uptake of new technology during the pandemic and considerable digital transformation in recent times, evidence shows that Australians don't yet fully trust technology.

The huge opportunities presented by the new technologies and their use won't be fully realised until key obstacles are overcome:
  • The importance of equity and access is well understood - digital literacy increase, and a roadmap created to reduce Australia's digital divide;
  • Impediments to greater digital adoption are identified and addressed;
  • Digital literacy and inclusion are improved;
  • The corporate sector establishes further trust and governance meets community expectations; and
  • Regulators provide a safe, transparent and trusted environment and framework for all that protects citizens and organisations. 
Livestream start times:
SA/NT: 11.30am
WA: 10.00am

Please note all livestream events will be recorded and registered participants will receive exclusive access to the recording following the event, ahead of the general public. Substitutions for the livestream can be made at any time. Please forward details to the event coordinator.


Meet the keynote speaker

The Hon. Victor Dominello MP
NSW Minister for Digital, Minister for Customer Service

Victor is the inaugural Minister for Customer Service in New South Wales. The first of its kind in the country, this ministry aims to put the customer and citizen first in the design of all government services. Victor firmly believes that the adoption of data, digital innovation and technology is integral in modern policy design and delivery of public services.

Meet the speakers

Natasha Brack
Director and Group Head of Technology, Edelman

Natasha is a seasoned leader with more than 15 years working in global organisations to deliver impactful communications programs that drive business outcomes. Having worked on some of the world's biggest brands, Natasha specialises in developing integrated communication strategies that build trust and reputation but drive awareness and cut-through. Natasha leads the Technology practice for Australia and is part of Edelman's Global Technology leadership Team, supporting tech clients across APAC. 

Gisele Kapterian
Senior Director - Public Sector Strategy, Salesforce

Gisele has extensive experience providing strategic advice to both the public and private sector on a range of legal, business, political and public policy issues. As Director for Public Sector Strategy at Salesforce in the APAC region, Gisele helps agencies identify opportunities to both improve service delivery and policy formulation through customer-centred design processes.

Lucinda Longcroft
Director, Government Affairs and Public Policy ANZ, Google

Lucinda joined Google in November 2019 as Director of Government Affairs and Public Policy for Australia and New Zealand, and brings over 25 years of public and private sector experience at national and international levels. Formerly, Lucinda served as Head of the New York Office of the World Intellectual Property Organization (WIPO), where she was responsible for liaison with the United Nations in New York and the Washington-based World Bank and IMF. An Australian national, Lucinda joined WIPO in 1998, where she served as Deputy Director in the Development Sector, and as a Senior Attorney in the Copyright and Electronic Commerce Divisions of WIPO.  Lucinda’s work has focused on innovation and technology, and the management of intellectual property for economic, social and cultural development.

Meet the moderator

Stuart MacDonald
Chief Operating Officer, TechnologyOne

Stuart Macdonald is a senior technology executive with more than 15 years’ global experience managing diverse teams within NASDAQ and ASX-listed software companies. Since joining TechnologyOne; Australia’s leading ERP software company, in 2016, Stuart has transformed the global business’ sales function and led the Australian company’s transformation from a software company, to a world- leading global SaaS provider. In his current role, as Chief Operating Officer (COO), Stuart leads TechnologyOne’s AUS, NZ and UK operations, working to make technology more accessible, more intuitive and more practical for everyday users. Stuart is passionate about the revolutionary power of digital transformation, and the significant economic opportunities it provides – not only for businesses and government agencies, but also for the Australian economy as a whole. 

Supported by CEDA member

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